Introduction

At Ovation Store, we are committed to protecting your privacy and ensuring the security of your personal information. Just as our equestrian products are designed with precision and reliability for serious riders and competition enthusiasts, our privacy practices reflect the same high standards. This Privacy Policy outlines how we collect, use, store, and protect your data when you visit our website at ridingattiresale.com or make a purchase from our global store (excluding certain remote areas and specific Asian regions). By using our site, you agree to the terms described here.

Information We Collect

To provide you with a seamless shopping experience for equestrian essentials like bridles, breeches, and competition apparel, we collect the following types of information:

  • Personal Information: When you place an order or create an account, we collect details such as your name, email address, shipping address (e.g., for deliveries to locations like our base at 599 Michigan Avenue, Pittsburgh, US 15222), and payment information (e.g., credit card details processed securely via encrypted systems).
  • Transaction Data: We record details of your purchases, including products ordered (e.g., from categories like Bits, Horse Boots, or Fashion Apparel), payment method (e.g., Visa, MasterCard, JCB, or PayPal), and transaction history to ensure reliable service.
  • Technical Information: Automatically collected data includes your IP address, browser type, device information, and pages visited on our site, helping us optimize performance for equestrian enthusiasts worldwide.
  • Communication Data: If you contact our customer service team at [email protected], we may retain your messages and responses to assist with inquiries.

How We Use Your Information

We use your data solely to enhance your experience with Ovation Store, focusing on the reliability and security that serious riders expect:

  • Order Fulfillment: To process payments, ship products (e.g., Competition Jackets or Grooming Supplies), and provide customer support, ensuring your equestrian gear arrives promptly.
  • Communication: To send order confirmations, shipping updates, and respond to your inquiries via email, aligning with our commitment to clear, timely service.
  • Improvement and Personalization: To analyze site usage and preferences, helping us tailor our offerings (such as Casual Riding Tops or Horse Blankets) to better suit our global community of riders.
  • Security: To monitor for fraudulent activities and protect against unauthorized access, mirroring the bank-level encryption we use for payment processing.
  • Legal Compliance: To meet applicable laws and regulations, including those related to international sales and data protection.

Sharing and Disclosure of Information

We value your trust and do not sell or rent your personal data. However, we may share information in the following limited circumstances:

  • Service Providers: We work with trusted third parties, such as payment processors (e.g., for credit card or PayPal transactions) and shipping carriers, to fulfill orders globally. These partners are bound by confidentiality agreements and may access data only as needed.
  • Legal Obligations: If required by law, we may disclose information to comply with legal processes, such as court orders or tax regulations, particularly for international customers subject to customs fees.
  • Business Transfers: In the event of a merger or sale of Ovation Store, customer data may be transferred to the new entity, with notice provided to users.

We ensure that all sharing is conducted securely and in line with this policy.

Data Storage and Security

Your security is our priority, and we employ robust measures to safeguard your data:

  • Storage: Data is stored on secure servers, with personal information retained only as long as necessary for business purposes or as required by law (e.g., for order records).
  • Encryption: We use bank-level encryption for all transactions, similar to the secure payment processing described on our homepage, to protect financial details during transmission.
  • Access Controls: Access to your data is restricted to authorized personnel who require it for operations, such as processing orders for items like Bridles or Equestrian Footwear.
  • International Considerations: As a global store, data may be processed in the US or other countries with adequate privacy laws. By using our site, you consent to this transfer, and we take steps to ensure compliance with regulations like the GDPR for European customers.

Despite our efforts, no online system is entirely risk-free; we encourage you to use strong passwords and monitor your accounts.

Your Rights

As a valued member of the Ovation Store community, you have rights regarding your personal data, which you can exercise by contacting us at [email protected]:

  • Access and Correction: You can request access to the data we hold about you and update inaccuracies (e.g., for shipping addresses).
  • Deletion: You may ask us to delete your personal information, subject to legal retention requirements.
  • Opt-Out: You can unsubscribe from marketing communications at any time by using the link in our emails or contacting us directly.
  • Data Portability: Where applicable, you can request a copy of your data in a machine-readable format.
  • Complaints: If you have concerns, you may lodge a complaint with a supervisory authority in your jurisdiction.

We aim to respond to all requests within 30 days, in line with our reliable customer service standards.

Cookie and Tracking Technologies

To enhance your browsing experience, we use cookies and similar technologies:

  • What We Use: Cookies help us remember your preferences (e.g., for product categories like Fly Apparel or Full Seat Breeches), analyze site traffic, and improve functionality. We may also use tracking tools for analytics to understand how riders interact with our site.
  • Your Control: You can manage cookie settings through your browser preferences. Disabling cookies may limit certain features but will not affect your ability to make purchases securely.
  • Third-Party Tracking: We do not allow unauthorized third-party tracking for advertising purposes. Any analytics are used internally to refine our equestrian offerings.

Changes to This Privacy Policy

We may update this policy periodically to reflect changes in our practices or legal requirements. The latest version will always be posted on our website, with the effective date noted at the top. Continued use of Ovation Store after changes constitutes acceptance of the updated policy.

Contact Us

If you have questions about this Privacy Policy or your data, please reach out to our dedicated team. We’re here to help, just as we are with your equestrian needs:

Email: [email protected]
Address: Ovation Store, 599 Michigan Avenue, Pittsburgh, US 15222
We typically respond within 24 hours on business days.

Thank you for trusting Ovation Store with your equestrian journey. We are honored to serve riders worldwide with premium gear and unwavering privacy protection.